• Coke+Oreo Kit

  • Coke+Oreo Kit

  • Coke+Oreo Kit

The Coca-Cola Company

Year

2024

Type

Influencer Kit

To introduce their monumental brand collaboration with Oreo, Coca-Cola wanted to produce a limited edition kit to announce the campaign to social media influencers around the world.

The kit included two cans of Oreo-flavored Cokes, and two packs of Coke-flavored Oreo cookies which were positioned as two brands that are "Besties for a Limited Time".

I designed a kit based on the shape of a giant heart-shaped locket with the products on both sides so that the influencers could share the items with their own "besties".

Creative Direction Sherman Winfield


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